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Black Friday email campaign
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Black Friday email campaign
A typical Black Friday email campaign looks something like this:
- Email 1: Vip email sent in the week before Black Friday
- Email 2: Teaser email sent on Monday in the week before Black Friday
- Email 2: Countdown email sent three days before Black Friday
- Email 3: Main offer sent on the morning of Black Friday
- Email 4: Reminder sent before your offer ends
Here are the templates for each email for Black Friday email campaign 2022
Email 1 send on 18.11.2022 to VIP segments.
Subject line: 🏁Black Friday🏁 |
Preheader: XX% off EVERYTHING for our VIP customers only
Hi First name
Thank you for being our loyal VIP customer.
As a token of appreciation, you can access our weekend Black Friday – Cyber Monday sale.
Up to XX% is waiting for you this weekend only on your favourite products.
Get the {{product/service}} before everyone else with the most significant discount only for our VIP customers.
{{Benefits for the customers with bullets}}
This VIP code is unique and ends before the regular Black Friday sale starts on November 21st at 00:01
Take advantage of this chance to get your favourite products at the lowest price.
Cheers
Your Name
Email 2 Sent on Sunday 20.11 To active segments
Subject line: 🏁Black Friday starts now🏁
Hi First Name
Black Friday starts now. We are offering Up to XX% off on all our {{products/services}}.
Our Black Friday Starts November 21st at 00:01 Buy our {{products/services}} with XX% off for you and as a gift for friends and family.
{{Benefits for the customers with bullets}}
We have little stock on most items, so make sure you shop early. (if you sell physical products) We offer this price once a year, so make sure you shop now not to miss this offer (if you sell digital products)
Cheers
Your Name
Email 3 Send three days before Black Friday to all list
Subject line: 🏁Black Friday is almost here🏁
Hi First Name
Make sure you stock up for Black Friday with our product/service with an XX% discount.
Shop our {{products/services}} for you and as a gift for friends and family at the lowest price this year. With every purchase you make, you invest in your ___(health, business online, yourself…)
{{Benefits for the customers with bullets}}
And don’t forget We have little stock on most items, so make sure you shop early. (if you sell physical products) We offer this price once a year, so make sure you shop now not to miss this offer (if you sell digital products)
Cheers
Your Name
Email 4 Main Offer send on the morning of Black Friday to all list.
Subject line: 🏁BLACK FRIDAY S-A-L-E 🏁 These deals are going F-A-S-T 🏃
Our HUGE Black Friday sale is here, with XX% of our {{products/services}} For the next three days only, we have dropped the prices so you can buy our {{products/services}} for a rediculous low price…but don’t wait around, as time passes fast.
{{Benefits for the customers with bullets}}
Buy our {{products/services}} with XX%off. And hurry not to miss our Black Friday deal.
Cheers
Your Name
Email 5 Cyber Monday email to all list
Subject line: Cyber Monday Starts Now Cyber Monday Starts Now It ends Tonight at 00.00
Every {{products/services}} is on sale Get them with XX% off. Take advantage of this chance to get your favourite products/services at the lowest price.
{{Benefits for the customers with bullets}}
Don’t wait a year for the following discount like this one
Cheers
Your Name